Our fresh whole turkeys weigh between 10 to 14 lbs. They are coated with Pierce's original spices. We smoke them on our open pit over hickory, oak, and applewood. The end result is a golden brown bird with a sweet layer of crust and tender moist meat that falls off the bone.

You may place your order to be picked up at the store.

The turkeys are
$69.99
plus tax

Call the restaurant at 757-565-2955 and ask for the Manager on duty if you have any questions or would like to place an order.

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With the upcoming Veterans Day, I would like to share with you a special gift written for me from my brother, Herb Shelton, for my birthday. My birthday is July 4th! As you know that is Independence Day. My father's birthday was November 11, 1916, Veteran's Day!

In sharing this gift with you, I would like for you to take a moment and think about all of our veterans and their families. They make so many sacrifices in order to allow us the freedom to enjoy our lives. I have had the honor to work with so many great programs such as the Wounded Warriors and to employ many service men and women. I want to take the time to give my thanks to all of our veterans.I hope you will take a moment to read the poem and to say thanks to someone who has allowed you to have the gift of freedom in your life.

Sincerely, J.C. Pierce, Jr.


From Herb Shelton to his brother, J.C. Pierce, Jr. He wrote a poem from his thoughts. He realizes that it was blood shed on the cross by a man named Jesus for our spiritual life. It has been many men and women shedding blood on battlefields for our physical life.

Life Is Not Free

Freedom is not free
It's not all about me
It's not all about you.
Life is not free.

Like the kite we see
Up in the sky so free
It's not just the kite-
It's also the wind, tail, and string.

We pride ourselves
In the things we quest.
But it's not all about me,
Even if I do my best.

We must look around us
And see the rest.
It's not all about me.
So catch the magic moments
Then life will be complete
Because as you can see
Life is not just about me,
LIFE IS NOT FREE.




On October 15, 1971, Julius Pierce, Sr. And his wife Verdie, opened their barbecue business. Not only was it built in the country in a horse pasture, they had to built the cinder block building themselves.

Thanks to our hard working employees and to our loyal customers for making Pierce's what it is today.

I know how proud I am of the business and know that my father and mother would feel the same! So again, THANKS!

It's been an exciting 43 years!



Think of Pierce's when writing your holiday gift list. We sell our barbecue sauces, hot sauce, peanuts and Pierce's apparel. If you look on our website you will also find a lovely assortment of mugs. We can ship for you to any destination! We have sent our products all over the world! There is still time to call our Catering Manager and arrange for your holiday get together! We want your holiday time to be worry free and relaxing. Just call and we will help!